In health services, technology use is gaining a seat day by day. Platforms that provide patients the opportunity, with which they are offered more effective healthcare, doctors, and treatments at optimum locations and level of prices (according to their needs). Our spotlight guest this week is Center Health, which makes households’ process to access better healthcare. Center Health founder Igor Petrovich told us about their journey.
What is the name of your startup?
What is the website address of Center Health?
Where is your startup based?
What are your targeted verticals for your startup?
Tell us what your startup does.
Our business model involves a net of virtual regional medical centers offering a full range of information and consulting services. The services are offered online, taking into account client needs and preferences.
Tell us about your team.
Specialties: Entrepreneur with close to 20 years experience
Education: Institute of Transport Engineers (Dnipro), management and marketing coursework (Moscow and Kyiv)
Skills: Business creation and development, optimization of office operations, team-building, strategic planning, business negotiations, agent network creation
Experience: Engineer (3 years), Sociologist (4 years), self-employed at TV and advertising own firm (10 years), self-employed at tourist operator (12 years), healthcare consulting (2 years). Overall entrepreneurial experience – close to 20 years.
Specialties: General Manager of company “AU international Service”
Education: Kiev Polytechnic Institute in 1989. Computer technology and automation of experimental research.
Skills: Business creation and development, team-building, strategic planning, business negotiations.
Experience: 22 years of experience in the service of clients of insurance foreign and Ukrainian.
Education: National Technical University of Ukraine Kyiv Polytechnic Institute, 1999 – 2004.
Experience: Chief Project Engineer at Tutkovsky technologies, Software Developer at http://neosoft.org.ua, Chief Project Engineer at TUTKOVSKY Geophysical (formerly – Nadra Group), Chief Engineer at Reseach and Development Enterprise “Azimuth”, Software Engineer at Public joint stock company “Electronprylad”
When and why did you found your startup?
When faced with a health problem, people need to obtain quickly full information about available treatment and diagnostic options, preferably most suitable for their location, social status, and the nature of the problem. A specialized internet portal can be used to find optimal solutions to health problems, including the choice of medical venue and the type of diagnostic and treatment of medical disorders and abnormalities.
We have researched available options for choosing the most suitable medical service for customers only to find that such search takes too much time and often does not result in an optimal solution given the person’s wealth profile, location, and preferences.
After conceiving the idea of all-in-one-spot medical internet center, we have created a prototype of the future website.
What are your key and unique features?
Our competitive advantages
- Our services will cost less than those offered through traditional venues at the expense of our commission from the medical institutions
- Our medical portal will work as a medical consulting center, albeit a virtual one (telemedicine)
- We offer an individually tailored solution to every client depending on his medical condition, budget, preferences and social status
- We offer a well-rounded service, which covers both treatment and preventive medical care
What is your growth like?
We are negotiating with clinics and insurance companies in Ukraine and abroad (Poland, France).
We are currently working with clients offline.
Tell us about the numbers that matter to you.
In order to bring the project to the MVP level, we need $50K
What are your plans for next year and next 5 years?
We formed a business plan for the first year of operations. Further development of the project will depend on the choice of strategy: local, regional, international or transnational. Depending on the scope, the project can expand in terms of revenues and required financing.
In assessing the prospects for the development and scaling of the project, I was guided by the following forecast. I identified a potential audience of our project of 2 billion people – this is a selective population of Europe, the Middle East, partly Asia and America. Our clients can become 1% of this potential audience – 20 million people. If we assume that each of them spends about $500 per year on their health, then the total turnover of services could be potentially $10 billion. In this case, our income can range from $500 million per year – from 5% of turnover. This is a market potential for the future of 5-10 years, which will depend on the amount of funding and the right development strategy.
Tell us 3 startups that excite you, and why?
Our main competitors include the following:
- Traditional medical consulting centers and individual doctors, who offer their services offline.
- Local internet resources for searching and selecting medical institutions and doctors – online competitors
For example http://bookimed.com/ https://doc.ua/ http://zdorov-info.com.ua/ https://bookinghealth.ru/ http://med-is.com/